MediaWallah, a woman-founded identity by design provider, plans to announce the launch of the Architecture Identity Suite — a new kind of identity portfolio that gives companies complete control of identity management.
Core identity management makes it more addressable and targetable where the data lives, has always been the company’s focus.
Now if a marketer never wants the company’s data to leave its systems, an integration with MediaWallah’s identity-resolution architecture solves the problem without the data ever leaving the warehouse, says Nancy Marzouk, MediaWallah CEO and founder.